The mobile app development process is a complex one, with lots of moving parts working at the same time. Read on to learn some of the mobile app development basics and how companies can make the most of their app development processes to produce the best work possible.
What is mobile app development?
Mobile app development is the process of developing an application or piece of software for a phone or tablet. Some companies develop their apps from the ground up, whereas others use templates and pre-existing app frameworks.
Stages of the mobile app development process
There are several stages of the mobile app development process, including:
1. Create a clear strategy
The process starts with a clear strategy. Most companies will develop an app with a specific purpose in mind, so the first step is to carry out a simple strategy session with the development and leadership team. At this stage, you need to decide what the function of the app is and what core features you want the app to have.
2. Plan the timeline
After developing a strategy, create a timeline. The level of complexity of your app will affect the time it takes to finish it. Make sure the timeline for completing the app is realistic and includes time for analysis, UX design, application testing and deployment. Factor in which members of your team will be responsible for each stage of the process and ensure you have enough budget to complete the project.
3. Design the app
This part of the process involves designing both the architecture of the app and how it looks. It’s essential to keep in mind your customers’ tastes and preferences while staying true to your style guide and branding. Also, think carefully about what pages you’ll need and how your app’s going to work – will users swipe left to right to move between pages or do you want some kind of interactive menu? If you’re selling products or services, you’ll need to consider how to incorporate a payment gateway too.
4. Go through development
The next stage of the process is developing the application itself. There are two methods you can use for this, including:
- Development using a template, which includes dragging and dropping information into an existing format.
- Development from the ground up, which includes a team of developers creating a bespoke app for the company.
Developing with a template costs less than from the ground up, but removes some of the customisability you may be wanting. Choose the right option for your organisation’s budget and feature requirements.
5. Thoroughly test the app
After developing the application, you need to test it before it goes live. This process includes trying all of the features and responding to any bugs, glitches or flaws in the way the system works. You may even ask some members of your target markets to test it for you and provide feedback. Thorough testing ensures that the company releases a high-quality app and retains a strong reputation.
6. Update the app over time
After publication, you need to update your app over time. Users may provide reviews and feedback on the quality of the app, which can advise developers on the potential direction of the app in the future. Updates will also keep the app secure and protect users’ data, which is especially important for adhering to GDPR guidelines.
What to remember when creating an app
There are several different things to consider when writing an app, including:
- Consistency: Have a consistent look and feel throughout the app, as this will make it easier to use and help build your brand image.
- Functionality: The UX of the app is highly important as if it doesn’t work well, you won’t retain users or gain new ones.
- Responsiveness: If users start to struggle with bugs or glitches, respond quickly with updates.
- Research: Do comprehensive customer research and add new features – this gives users more value over time.
Get started
By following these basics of app development, companies can make the most of the opportunities an app presents to them. Stay focused on the details and follow the process carefully and you’ll create an app that will support your company well into the future.
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